GAM Operations
Configure publishers, generate inventory, and maintain placement links.
Build, review, and ship tags with confidence.
Floor-price matching, seat balancing, capacity protection, 20-row batching, generation, and history in one guided flow.
Stage 1
Request intake
Choose the publisher and apply this request's naming rules.
MAX-attached publishers and all active parent ad units from both GAM seats are available here.
Creates names without a set token.
Only used for refresh requests. Leave "through" blank for a single set, or set it to build several sets in one run - e.g. s4 through s10 creates every selected price point once per set (max 25 sets).
The planner alternates seats so neither AdSparc nor iion is overloaded.
A placement stops taking new ad units at this count and the planner rolls over to the next one, instead of filling it to the 1,000 GAM limit.
Default. Ad units are created as children of the publisher's parent ad unit.
Default. Price points that already exist under the parent ad unit are listed as “already exists” and skipped, so no duplicate ad unit is created.
Normalized to lowercase with underscores and inserted before the set number (or before the price point when there is no set). e.g. adsparc_scopely_drd_rw_yux_s174_12.00
Maps each tag to a higher or lower floor-price placement for testing, without changing the price in the tag name.
Monitor
Placement capacity monitor
Live counts for price and format placements nearing the 1,000-ad-unit limit. The planner stops using a placement at the request's capacity cutoff (950 by default) and rolls over to the next one, so a bulk upload never overflows.
No capacity snapshot available yet. Use “Sync capacity now” to fetch live data.
Stage 2
Historical price-point catalog
Pick only the platform, format, and floor combinations required for this run.
Selected for this request
0 units · 0 combinations · 0 batches
| Floor price | Platform | Format | |
|---|---|---|---|
| Select a publisher to load its historical price points. | |||
Generation history
Browse every imported and automated request for audit and export.
Generation history
Browse every imported and automated request for audit and export.